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Posted: 6:55 a.m. Monday, March 19, 2012
Lady Gaga has over 21 million Twitter followers, which is more than anyone else. And according to a new report, her Twitter account made her $30 million last year. A marketing expert tells the "Wall Street Journal", "The publicity and direct access Twitter gives Gaga to her fans is worth around one-third of the $90 million" she earned last year. There's not much of an explanation for how he came up with that $30 million number, but the article does say: "Twitter creates a bond and loyalty with her fans, who otherwise may be tempted to download her music illegally."
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you accept the terms of our Visitor Agreement and Privacy Policy, and understand your options regarding Ad Choices.
Portions of Content Provided by Rovi
Corporation. © 2012 Rovi Corporation
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